I am starting a Hi Def tvs and accessories business. We have had a local photo store for years, now we’re getting into the HD market. Our niche: internet prices, savvy consulting, delivery, setup, installtion all at lowest prices. We are already using craigslist. What about cost/benefit of: local radio ads?, promotions through other local retailers- and which kind?, mailings?, we do have a limited website currently, but we sell local only- so how to SEO for that? We are also Ebay powersellers/drop-off site and use Constant Contact to email blast our existing local customers with deals. Other ideas on product line and pricing would be helpful. Thanks in advance.

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